Public Workshops
Learn The Motion.
Do The Work.
Intensive sessions built around one outcome: your team leaves knowing how to turn the customer base you have into the revenue engine it should be. No slides-only theory. Real frameworks, real math, real application.
The complete framework for maximizing customer lifetime value. From the RAC formula to expansion pipeline design to the exact plays that move customers from entry-level to maximum value. Full day, intense, leaves nothing on the table.
- The RAC formula and why it changes everything
- Building an expansion pipeline from scratch
- Signal detection and milestone-based plays
- Compensation structures that incentivize expansion
- The conversation frameworks that actually work
Built for CS leaders who already get the theory but haven't operationalized it. We spend half a day mapping your specific expansion motion, identifying your signals, and building the plays for your team to run.
- Mapping your actual expansion opportunities
- Building a milestone-based trigger system
- Training your team to have the conversation
- Measuring what matters (and what doesn't)
For CEOs, CROs, and board-level stakeholders who need to understand what their CS org should actually be delivering — and how to hold them accountable to real commercial outcomes.
- What CS should actually own in the revenue motion
- How to measure CS as a revenue function
- The org design and comp structure that unlocks it
- Why most CS orgs are built to fail commercially
Upcoming
On The Calendar.
Need Something Custom?
Private Training Available.
All of these workshops can be delivered privately, built around your specific customers, your team's gaps, and your commercial goals.
See Private Training →